Marketing in the non-profit sector can make you feel like a drop of water in the ocean. You’re being pulled in every direction, and it’s easy to lose focus without knowing how to find a clear direction for your strategy.
No matter your method, get the most out of your spend through effective targeting, which goes back to your personas. Your content and creative should also speak directly to those audiences. download our Persona Development Worksheet to help make sure your personas align with your strategy.
A Few Things We'll Include in Your Template Worksheet Download
- Deep dive into the questions your personas might ask.
- Understand the demographic and psychographic information of your persona.
- Target your ideal personas using important info in order to increase organizational funding.